Customer Relations at Toyota Failing?

Monday, March 1st, 2010

Customer Satisfaction processes call for addressing issues with customers squarely and fairly. So far, Toyota has not done this well. Embarrassing evidence keeps surfacing and public relations efforts have limited success. Lawmakers blast Toyota Chief despite his apology.Toyota caught bragging about savings from limiting recalls.Toyota is forced to provide US recall customers with additional services. Allegations surface that Toyota withheld key data in Crash Lawsuits. Toyota Crisis may clear a man jailed in fatal crash. Toyota apologizes in China. In Nigeria, Toyota blames accelerator pedal problem on the cold. Whoever is managing Toyota’s customer satisfaction and customer relations appears to be failing.

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