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	<title>Customer Satisfaction and Reputation Management &#187; How Coca-Cola Social Media Guidelines address Customer Satisfaction </title>
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		<title>How Coca-Cola Social Media Guidelines address Customer Satisfaction</title>
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		<pubDate>Wed, 13 Jan 2010 03:48:33 +0000</pubDate>
		<dc:creator>Adele</dc:creator>
				<category><![CDATA[Customer Satisfaction]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[dissatisfied customer]]></category>
		<category><![CDATA[Fix Customer Problems]]></category>

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		<description><![CDATA[Coca- Cola is launching new Social Media Guidelines which include how to handle situations dealing with customer satisfaction issues. In addition to guidelines, they have create two types of associates: those who will represent Coca-Cola on Social Media (spokespeople)  and those who will add their eyes and ears to ensure management are aware of the sentiment surrounding the Coke  Brand.]]></description>
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